At Couchbase, our sustained differentiation in the market and our journey toward becoming a profitable, thriving company are driven by the unwavering dedication of our world-class team. Every day, our people transform potential into powerful outcomes, not just for our customers and prospects but also for each other. Together, we are building a future where creativity, collaboration, and cutting-edge technology go hand in hand — a future in which we play to win, together.

At the core of our company lies a set of values that define who we are, guide our actions, and shape our culture. These values are more than just words; they are the principles that propel us forward, inspire our teams, and enable us to make a meaningful impact. 

Let’s explore what these values are and why they are crucial to our success, along with examples of how our employees embody them daily.

We ensure our employees feel they can Be Valued, and the first three values reflect this commitment. The next three values are focused on how we collectively Create Value as Couchbase. 

Value: Be A Great Human, Always

What it means to us: Be authentic. Assume and act with positive intent, even in tough times. Eliminate bias, foster inclusion. Be your best self. Smile.

How it shows up in action: You witness someone assuming negative intent on another person’s behalf – suggesting they are deliberately putting a deadline at risk. You remind your coworker to assume positive intent and suggest a conversation to learn why this person thinks the deadline may not be met. 

Value: Act With Uncompromising Integrity, Period

What it means to us: Do the right thing, every time. Build trust with all constituents. Be honest and transparent. Do what you say. Be proactive.

How it shows up in action: You learn about a potential delay to a release, which means the scope your customer is expecting will not be possible on the agreed-upon date. You proactively communicate the potential delays to all involved so that they can plan any workarounds, thereby maintaining trust. 

Value: Serve Your Family, As Defined By You

What it means to us: Put your family first. Let the company work for you in times of need. Help your family benefit through the company’s success.

How it shows up in action: You need to be at a parent-teacher meeting at 2pm on a Tuesday? Tell your teammates. Block your calendar. Be present at the meeting. Catch up on work later. 

Value: Attack Hard Problems, Driven by Customer Outcomes

What it means to us: Be courageous and innovative. Satisfy unmet, underserved needs. Deliver technical excellence and honesty. Enable transformations.

How it shows up in action: Do you see a process that can be improved? Talk to stakeholders and come up with ideas on how to make it more efficient. Tweak the idea based on feedback you gather before moving quickly to implementation. 

Value: Play To Win, Together

What it means to us: Plan for success. Put in work, be proud of it. Balance confidence and humility. Never lose alone. Be a great teammate. Celebrate.

How it shows up in action: A colleague is out due to an emergency – and a big project they were driving is due. You lean in to help, even if it means putting in additional hours, to ensure the success of your team. 

Value: Make Tomorrow Better Than Today, Start Now

What it means to us: Have a bias for action. Execute with intensity and urgency. Know you have an impact. What we do matters. Enjoy the journey.

How it shows up in action: Instead of waiting for all the details to be ironed out, your team starts tackling the most pressing issues immediately. You don’t get stuck in analysis but move forward in an agile way with the information you have.


These six statements and the underlying descriptors are our promise to our Couchbase team, customers, community, partners, and shareholders. They uniquely capture the essence of Couchbase, intertwining our collective and individual aspirations, our company mission, and our history into guiding principles that shape every decision, strategy, action, and intention.

To join us on our journey, visit couchbase.com/careers/

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Posted by Fidelma Butler - SVP, Chief People Officer

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