Mark Gamble, Director Product & Solutions Marketing | Couchbase Blog

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All posts by Mark Gamble, Director of Product & Solutions Marketing

I am a passionate product marketer with a technical and solution consulting background and 20+ years of experience in Enterprise and Open Source technology. I have launched several database and analytic solutions throughout my career, and have worked with customers across a wide variety of industries including Financial Services, Automotive, Hospitality, High-Tech and Healthcare. I have particular expertise in analytics and AI, love all things data, and am an emphatic supporter of data-for-good initiatives.

Mobile App Development Process (Life Cycle, Costs, Platforms)

Mobile App Development Process (Life Cycle, Costs, Platforms)

What is the mobile app development process? Creating a mobile app is like crafting a personal solution to your everyday struggles. It’s a journey that starts with truly listening and understanding. What small inconveniences drain your energy? What annoys you...

MongoDB vs. Couchbase: Comparing Mobile Database Features

MongoDB vs. Couchbase: Comparing Mobile Database Features

MongoDB is deprecating its Atlas Device Sync and Atlas Device SDKs. Here’s what to know if you’re considering migrating to Couchbase Mobile. Today’s mobile app users expect an always fast, always on, personalized and engaging experience. It’s imperative for app...

Transformando Experiências no Varejo com Couchbase Mobile e Google GenAI

Transformando Experiências no Varejo com Couchbase Mobile e Google GenAI

Imagine entrar em uma loja de varejo onde a experiência parece feita sob medida para você. Enquanto percorre os corredores, displays digitais exibem promoções e recomendações personalizadas com base em suas preferências. O pagamento é simples e ágil, com totens...

Transforming Retail Experiences with Couchbase Mobile and Google GenAI

Transforming Retail Experiences with Couchbase Mobile and Google GenAI

Imagine, you walk into a retail store and the experience feels tailored just for you. Browsing through the aisles, digital displays showcase personalized promotions and recommendations based on your preferences. Checking out is seamless, with self-serve kiosks instantly recognizing the...

Uma Alternativa Melhor ao MongoDB Atlas Device Sync/Atlas Device SDKs (antigo Realm): Couchbase Mobile

Uma Alternativa Melhor ao MongoDB Atlas Device Sync/Atlas Device SDKs (antigo Realm): Couchbase Mobile

Decidir sobre o stack tecnológico do seu aplicativo móvel não deve ser uma aposta. Couchbase Mobile oferece uma solução comprovada, escalável e madura, feita para durar. Como líder em bancos de dados móveis, Couchbase garante que você esteja preparado para...

Your Alternative To MongoDB Atlas Device Sync & Atlas Device SDKs (formerly Realm): Couchbase Mobile

Your Alternative To MongoDB Atlas Device Sync & Atlas Device SDKs (formerly Realm): Couchbase Mobile

Deciding on your mobile app tech stack shouldn’t be a gamble. Couchbase Mobile delivers a proven, scalable, and mature solution built to last. As a leader in mobile databases, Couchbase ensures you’re ready for the growing demand of offline-first, AI-powered...

New Couchbase Capella Advancements Fuel Development

New Couchbase Capella Advancements Fuel Development

Today we are pleased to announce three major advancements for Capella, the cloud database platform for modern applications, including GenAI, vector search, and mobile application services. First, the general availability of Capella Columnar, which enables real-time, zero ETL JSON-native data...

Scopes and Collections in Capella App Services = More Efficient, Scalable and Secure Edge Apps

Scopes and Collections in Capella App Services = More Efficient, Scalable and Secure Edge Apps

Scopes and Collections is a powerful feature in Couchbase that allows developers to isolate data for applications logically, helping enforce independent app lifecycle management and bringing particular advantages in efficient, scalable, highly secure handling of data for distributed mobile and...

Edge AI and the Role of the Database

Edge AI and the Role of the Database

What is Edge AI? Edge AI refers to leveraging artificial intelligence in applications that run at the edge, such as mobile, IoT, and custom embedded applications like interactive kiosks. The concept combines AI processing with edge computing, a technical architecture...

Embracing AI From Cloud to Edge With Google Distributed Cloud and Couchbase

Embracing AI From Cloud to Edge With Google Distributed Cloud and Couchbase

Unveiled this week at Google Cloud Next, our longtime trusted partner Google announced the Google Cloud Ready Distributed Cloud program. The new program is designed to validate partner solutions on Google Distributed Cloud (GDC), Google’s AI-ready modern infrastructure that customers...

Consolidate Your Databases to Eliminate Data Sprawl, Reduce Complexity and Lower Costs

Consolidate Your Databases to Eliminate Data Sprawl, Reduce Complexity and Lower Costs

The concept of consolidation is simple, and applying its principles can bring immense benefit to any organization. But what does consolidation mean in the context of database technology?  Google defines consolidation as “the action or process of combining a number of...

Vector search is coming to Couchbase Lite, sign up for beta!

Vector search is coming to Couchbase Lite, sign up for beta!

Mobile app developers know that a key to adoption is engaging users with an experience that is unique and tailored just for them. This means the app must display items and data in context with the user’s tastes, history, location,...